Answers to your most important marketing questionsWhat services does Opt My Biz offer?
We offer full Search Engine Marketing services including, Search Engine Optimization, Social Media Optimization, Mobile Advertising, Landing Page Optimization, Analytics, Paid Advertising – Pay Per Click Management and Do It Yourself Pay Per Click, as well as many other services.
Search Engine Marketing will help you reach millions of people who are shopping and looking for services online. SEM is a necessary tool in your marketing efforts because it will allow you stay ahead of the online marketplace, increase your website traffic and generate your competitive advantage. It is a complicated and time consuming strategy that changes constantly but when done correctly, you will see investment return for years to come.
Search engine optimization refers to optimizing web sites and web pages to rank well in search engines.
Pay Per Click is a strategic method of advertising to get you to the front of customers looking for your products and services. Instead of just waiting for customers to find you in the major search engines (Google, Yahoo, Bing, Youtube), you place yourself front and center because PPC Advertising directs traffic right to your website.If you want to be highly competitive, you need PPC advertising. PPC can be one of the easiest ways to explode your business online and generate traffic.
We know how much PPC management can cost and understand your concerns about over spending. No need to worry, we now offer many different choices when it comes to paid advertising including our new – Do It Yourself! campaign. Which allows you to get the full benefit of an experienced campaign manager with the proper setup and research done for your campaign right from the beginning. Then instead of paying someone a monthly fee to manage your campaign – we will show you how! You can Do It Yourself and save you thousands of dollars each year.
We offer full analytics services in addition to the management of your campaign. Analytics allows us to follow your customer interactions with your website as well as any of your marketing efforts. We analyze the data and discuss with you the results so that together we can make educated decisions based on your key metrics and campaign goals.
Opt My Biz takes prides in operating with the highest integrity. We ‘Walk the Walk’, we will never promise you what we cannot deliver.We take great pride in our customer service and we offer personalized service with a certified dedicated consultant for your campaign.Opt My Biz is available to you anytime, you can reach us through our Toll Free number, email, fax or you can stop by our offices Monday – Friday 8am-5pm, weekends we are available via email.We believe that happy customers will become lifelong clients.
Opt My Biz will not lock you into any long-term contracts. Opt My Biz wants to guarantee you are happy with your results, if you are not completely satisfied, we will work with you to ensure you get the results you need.
If a client feels that Opt My Biz’s efforts do not meet its agreed upon terms for pay per click managed advertising within the first 30 days, we will be happy to refund all of the management fees paid to Opt My Biz for our services. The refund does not include setup fees or fees paid to Google or Search Engines for traffic. Please note: Refunds only apply to managed accounts where Opt My Biz has the managed account. At this time, we are not able to give refunds to campaigns that advertisers have on their own server – these would be considered a setup account and not a managed account.
If a refund is requested, we will return your accounts to their original state before working with us, and your fees will be refunded – no questions asked.
Opt My Biz is committed to our clients satisfaction and we are confident in our services and our ability to achieve results for our clients.
To find out if your account would be eligible for a refund, please feel free to contact us before you begin.
Opt My Biz accepts payment using the quick and secure method of PayPal where you can pay with funds directly from your credit card or bank account or you may pay with a Check – made payable to Yougoz Group.
In using this website you are deemed to have read and agreed to the following terms and conditions:
The following terminology applies to these Terms and Conditions, Privacy Statement and Disclaimer Notice and any or all Agreements: ‘customer’, refers to you, the person accessing this website and accepting the Company’s terms and conditions. Yougoz Group, Inc. (dba Opt My Biz) herein known as ‘Company’ refers to our Company.
We are committed to protecting your privacy. We will not sell, share, or rent your personal information to any third party or use your e-mail address for unsolicited mail. Any emails sent by Company will only be in connection with the provision of agreed services and products. Customer records are regarded as confidential and therefore will not be divulged to any third party, only if legally required to do so to the appropriate authorities.
Customer agrees and acknowledges that certain information customer posts or shares with third parties such as personal information, comments, messages, photos, videos, postings, listings or other information, may be shared with other users in accordance with the privacy statement. All such sharing of information is done at your own risk. Please keep in mind that if you disclose personal information when posting comments, messages, photos, videos, postings, listings or other items this information may become publicly available.
Exclusions and Limitations
The information on this web site is provided on an ‘as is’ basis. To the fullest extent permitted by law, Company:
excludes all representations and warranties relating to this website and its contents or which is or may be provided by any affiliates or any other third party, including in relation to any inaccuracies or omissions in this website and/or the Company literature; and
excludes all liability for damages arising out of or in connection with your use of this website. This includes, without limitation, direct loss, loss of business or profits (whether or not the loss of such profits was foreseeable, arose in the normal course of things or you have advised Company of the possibility of such potential loss), damage caused to your computer, computer software, systems and programs and the data thereon or any other direct or indirect, consequential and incidental damages.
Customer is exclusively responsible for ensuring that any transaction to which the Customer is a party, and any information passing between the Customer and any other person, will conform with generally accepted encryption standards and are adequately encrypted, and the Customer hereby indemnifies Company against any loss or liability suffered by Company, or any claims made against Company, arising from any compromise of encryption of any message or data, or any breach of security which may occur in respect of such transaction and/or information.
In order to ensure the security and reliable operation of the Company network to all Customers, Company hereby reserves the right to take whatever action Company may deem appropriate in order to preserve the security and reliability of the Company network.
The Customer acknowledges that he or she is prohibited from utilizing the service to compromise the security of or to tamper with the Company network, or any information contained on the Company network or any computer utilized by Company, or any other person.
The Customer expressly recognizes that Company cannot and does not guarantee or warrant that files downloaded or information transmitted by means of the Company Network will be free of infection, and the Customer shall be solely responsible for implementing measures in respect of protection against infection, accuracy of data input and data output and for maintaining a means external to the Company Network for the reconstruction or retrieval of lost data.
Company Operating Policies
The Customer hereby warrants that it shall conform to generally acceptable Internet etiquette and that it shall abide by Company operating policies which are set forth below and amended by Company from time to time at Company’s sole discretion, (and the Customer hereby indemnifies Company, and holds Company free from liability, in respect of any loss or damage of whatever nature caused as a result of any breach of such warranties) which policies include but are not limited to the guidelines set out below:
Customer agrees not to engage in any abuse of e-mail or spamming, including but not limited to, the posting or cross-posting of unsolicited articles and blog messages with the same message (or substantially the same message) to more than 5 (five) recipients that did not request to receive such messages;
Customer agrees not to post or transmit any message, data, image or program, which is defamatory, or violates any other personality rights;
Customer agrees not to post or transmit any message, data, image or program, which is offensive, threatening, abusive, harassing, harmful or hateful;
Customer agrees not to transmit, distribute or store any material in violation of any applicable law or regulation, including without limitation material protected by copyright, trademark, trade secret or any other intellectual property rights;
Customer agrees not to post or transmit any message, data, image or program, which violates the intellectual property rights of others;
Customer agrees not to interfere with use of the Internet by any other Company Customers or other users;
Customer agrees not to post or transmit any file, which contains viruses or any other destructive features, regardless of whether or not damage is intended by the Customer;
Customer agrees not to violate the privacy of any person or to violate the security of any system or network, which shall include but shall not be limited to hacking, unauthorized access to or use of data, systems or networks, including any attempt to probe, scan or test the vulnerability of any system or network, or to breach security or authentication measures without express authorization of the owner of such system or network.
Customer agrees not to solicit, transmit, email or post in any form (‘email, pictures, video, text, news, blog posting’ and so on) containing threatening, abusive, malicious, pornographic, obscene, defamatory or otherwise illegal or inappropriate material. Company reserve the right to take such action as we in our sole discretion deem fit in respect of any otherwise illegal or inappropriate material.
Customer agrees not to resell or make available to third parties, in any manner whatsoever and whether directly or indirectly, all or any part of the services provided to it by Company, without Company’s prior written consent;
Customer understands that any misuse of the blogs and postings of Company can or will result in Company action to deny, restrict, suspend, or terminate your access to all or any part of Company at any time, for any or no reason, with or without prior notice or explanation, and without liability.
Payment for services
All major Credit Cards, Debit Cards and checks are acceptable methods of payment.
We use IP addresses to analyze trends, administer the site, track user’s movement, and gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information. Additionally, for systems administration, detecting usage patterns and troubleshooting purposes, our web servers automatically log standard access information including browser type, access times/open mail, URL requested, and referral URL. This information is not shared with third parties and is used only within Company on a need-to-know basis. Any individually identifiable information related to this data will never be used in any way different to that stated above without your explicit permission.
Like most interactive web sites, cookies are used in some areas of our site to enable the functionality of this area and ease of use for those people visiting.
Links from this website
We do not monitor or review the content of other party’s websites which are linked to from this website. Opinions expressed or material appearing on such websites are not necessarily shared or endorsed by Company and should not be regarded as the publisher of such opinions or material. Please be aware that we are not responsible for the privacy practices, or content, of these sites. We encourage our users to be aware when they leave our site & to read the privacy statements of these sites. You should evaluate the security and trustworthiness of any other site connected to this site or accessed through this site yourself, before disclosing any personal information to them. Company will not accept any responsibility for any loss or damage in whatever manner, howsoever caused, resulting from your disclosure to third parties of personal information.
Copyright and other relevant intellectual property rights exist on all text relating to the Company services. Company’s logo is a registered trademark of Yougoz Group, Inc. The entire content included in this Site, including but not limited to text, design, graphics, interfaces, or business practices and ideas and everything thereof is copyrighted as a collective work under the United States and other copyright laws, and is the property of Yougoz Group, Inc.
We have several different e-mail addresses for different queries. These, & other contact information, can be found on our Contact Us link on our website or via Company literature or via the Company’s stated telephone, facsimile or mobile telephone numbers.
Notification of Changes
The Company reserves the right to change these conditions from time to time as it sees fit and your continued use of the site will signify your acceptance of any adjustment to these terms. You are responsible for regularly reviewing these terms and conditions.
Whom should you contact if you have questions:
These terms and conditions form part of the Agreement between Customer and Company. Your accessing of this website and/or participation herein indicates your understanding, agreement to and acceptance, of the full Terms and Conditions contained herein.
© Yougoz Group, Inc. (dba OptMyBiz.com) 2007-2010 All Rights Reserved
For the purposes of this agreement the term “subscription” should be taken to refer to the schedule of payments made by you, the “user”. The term “account” refers to the personal information that are stored and the application of your submission and promotional efforts on your behalf.
1. Your Account
1.1 Creation – Account creation and activation is subject to the receipt of appropriate payment.
1.2 Payment – Initial billing is submitted upon the completion of the signup process at which point recurring billing is initiated. All future billings will be submitted on the original signup date in all future months. Prices are subject to change; however, you will be notified with 30 days notice, via your supplied contact email address, of any such changes before they go into effect, and you will be given the opportunity to cancel your subscription should you so wish.
1.3 Duration – Your subscription will remain active from the point of account creation to the point at which your account is cancelled in accordance with any of the points detailed in Section 2 (Account Termination).
2. Account Termination
Your account will be terminated under any of the following conditions:
2.1 Subscription Cancellation – Account cancellations can be requested by speaking directly with one of our Opt My Biz representatives via phone. Our Opt My Biz representatives can be reached Monday through Friday, 8am – 5pm PST at 855.678.6929 or 949.274.4760. Please allow two full business days from the point at which your cancellation request is submitted for the request to be processed, at which point all future billings to your account are terminated. Specifically, you will need to request cancellation of your account two (2) days before your next date of submission and billing in order to avoid being charged for an additional month of service. Following cancellation, service will continue, and applicable sponsored links will remain listed, until the end of the account’s payment cycle. Requests for immediate removal of sponsored links will be honored but will not result in a partial refund as outlined in (4.6).
2.2 Subscription Payment Failure – If a due account payment fails to be made, your account may be closed. Potential reasons for account payments failing include the card number changing, the card expiring, your billing address having changed, or having insufficient funds available. You can update your billing information at any time by calling us at 855.678.6929 or 949.274.4760, emailing us at email@example.com with your updated information. In the case that we are unable to authorize a charge, our payment system will continue to attempt charging your card each day. You may receive a warning email that your account will be suspended if authorization cannot be achieved which encloses directions on the methods to rectify the situation and provide us with updated billing information, if necessary. After this point, your account may be terminated within a specified period of time.
3. Acceptable Use of Service
3.1 – It is the responsibility of our users to create, maintain and police the content of their websites, including obeying all local, regional and national laws. Sites found in violation of any laws may be removed from the Opt My Biz service at any time without notice or refund. If you have questions about the acceptable use of the Opt My Biz service, please contact us through email at firstname.lastname@example.org to inquire. Opt My Biz, cannot be held liable or accountable for content on user’s sites.
3.2 – Due to policies set forth by the major search engines, Opt My Biz does not accept sites that fall into the following categories: sites that promote or facilitate copyright violations; sites that sell fake, counterfeit or replica products; spamming; get rich quick; MLM; or unacceptable business practices.
3.3 – Opt My Biz reserves the right to refuse service to anyone.
4. Refunds Policy
Per the Opt My Biz Guarantee, the refund policy of Opt My Biz is bound by the following conditions:
4.1 – Refunds may be provided in other cases where the company management determines that there has been a failure on the part of Opt My Biz to fulfill the terms of this agreement, and are granted on a case-by-case basis.
4.2 – We provide no other explicit guarantees regarding results from our service. Specifically, we provide no guarantees as to hits, sales, rankings or other metrics.
4.3 – Partial refunds will not be issued regardless of the point in the payment cycle at which cancellation occurs. Service will be carried out, and applicable sponsored links will remain listed, until the end of the account’s payment cycle. Requests for immediate removal of sponsored links will be honored with the acknowledgment that this will not result in a partial refund for unused services.
4.4 – Refunds will be issued for charges incurred after cancellation, provided a cancellation confirmation code, or other proof of previous cancellation, is presented.
5. Updates to the Opt My Biz Account Agreement
5.1 – This Account Agreement is subject to change, and may be modified by Opt My Biz at any time.
Google Third Party Policy
Google third parties include anyone who sells Google AdWords. The Google Third-Party Policy outlines policies for all third parties who sell Google AdWords.
Google is always working to improve advertisers’ return on investment and experience with AdWords, and they want to make sure advertisers – whether they work with AdWords directly or not – understand how AdWords is performing for them and what to expect from their third-party partners. Accountability is a core principle of AdWords, and focusing on what’s best for the advertiser is ultimately the best long-term course for third parties working with AdWords.
To learn more about what Google Third-Party Policy requires of Opt My Biz, please visit the Google Third-Party Policy page for more information.
Google Third-Party Partner Disclosure - Working with Third-Parties
Google Third-Party Disclosure – Working with Third-Parties
Advertiser Guide: working with a third-party partner
Introduction to online advertising and AdWords
AdWords is Google’s advertising product, which displays your ads to people looking for products or services similar to those that you offer on Google or its partner sites. Advertising with AdWords allows you to reach new customers at the precise moment they’re searching for your type of products and services. You can choose to be charged for clicks, impressions, or conversions, depending on the type of campaign you run.
Once your ads are running, we provide performance data so your third-party partner can track what’s working and what’s not. AdWords is highly accountable, helping you understand precisely the return on your advertising investment and allowing your third-party partner to make adjustments to optimize for the best possible return.
In addition to Google search, you can also run ads on Google’s network of partner sites (places where you may have seen the “Ads by Google” message) – including YouTube. On this network, you can take advantage of other ad formats, such as image ads and video ads.
Google and third-party partners
We believe that AdWords can help your business succeed. However, you might not have the time or resources to devote to building – and regularly maintaining – a successful AdWords account. Or maybe you’d just like some help from an expert.
That’s where our third-party partners come in. There are many different types of third parties out there, from the largest advertising agency and yellow page publisher to the one-person web consultant. To help you select a third-party partner, we’ve developed our Partner Programs. Third parties participating in these programs will display a badge on their website and have taken and passed certification exams. Two badges that you’ll probably see most often are AdWords Certified Partner and Premier SMB Partners. See the badges and learn about our Partner Programs at www.google.com/adwords/partnerprograms.
To confirm that a company is certified within our Partner Programs, click the badge on their website. If they’re certified, you’ll be taken to the company’s profile page on Google.com.
How to work with a third-party partner
An AdWords third-party partner can save you and your business a lot of time and energy. For best results, we encourage you to stay informed, involved, and up-to-speed on your ad campaigns, and let your partner handle the time-consuming work.
Third-party partners will often charge a fee in addition to the cost of your advertising. Remember, they’re providing a valuable service by managing your AdWords campaigns, providing you with reporting, answering your questions, and optimizing your campaigns, among many other things. We believe it’s important for you to understand the total cost of your AdWords advertising, including any fees your third-party partner charges. Use this amount to determine your return on investment (ROI).
Here are five quick tips for being a savvy customer:
1. Be selective When selecting a third-party partner to work with, look for companies that display a Certified Partner or a Premier SMB Partners badge. You can use Google Partner Search to verify that a company is certified, or to search for certified partners. As part of your selection process, be sure that you understand and are comfortable with the length of the contract you’re entering into with the partner. There are a few other criteria to help you choose the right third-party partner for you:
Has this third-party partner worked with businesses in your area before?
What about businesses with similar budgets or target audiences?
What other services can they provide – alongside AdWords – to grow your business?
2. Pick one partner You may be tempted to divide your budget among multiple third parties to see which one drives the best results. You’re welcome to do this as long as you test them one at a time. Google doesn’t display more than one ad for a business on a page of search results, so you’ll find it difficult to test multiple third parties at once.
3. Educate yourself Understanding AdWords at an advanced level can take time, but it doesn’t take much time to learn the basics. Review the “AdWords basics” section below or visit the AdWords Help Center at adwords.google.com/support/aw to learn more. Understanding AdWords will help you make more informed decisions with your third-party partner.
4. Trust experience If you’re working with a company that’s managed hundreds of AdWords accounts, then it’s likely that they’ve developed expertise with AdWords. If they tell you that certain industries have historically higher online-advertising costs or certain keywords might not work for your business, they’re probably speaking from experience.
5. Evaluate your performance Unless you’re focused on branding, what matters most about AdWords is the return on your advertising investment (i.e. the number of new customers coming in the door). So take some time each month to measure what you’re investing, and the results you’re receiving from that investment.
What to watch out for
We believe that it’s important for you to have a great experience with AdWords. If this isn’t the case, please let us know. Be sure to first work with your third-party partner to try to resolve any issues before contacting us.
Many third parties have earned our trust by representing the best interests of their advertisers. There are some third parties that are not acting in this way. Here are some activities to watch out for and let us know about:
Not sharing the cost and performance of AdWords campaigns: You have a right to know, at a minimum, the number of clicks, impressions, and cost of your AdWords advertising.
Guaranteeing ad placement, either on a specific advertising channel or in a specific position: It’s not possible to guarantee a specific ad position on Google.com search results pages. AdWords ad position is determined by an auction and changes dynamically with every new search. Some third parties may only charge you if they achieve your desired ad placement, but those that guarantee a specific position (i.e. the top position every time a user searches for your keyword) are misrepresenting how AdWords works.
Claiming to be from Google: Ask this person for their name and to email you from their Google.com email address; if you’re still unsure, forward the email to the address above.
Harassing or bullying you into signing up: Only you can remove your business from the natural or organic search results on Google.com.
Deceptive pricing: The agency may not use the correct advertising budget as agreed with you — make sure that you get an official copy of your agreement in writing.
Claiming AdWords will affect your organic or natural ranking: AdWords advertising has no impact on your organic or natural ranking in the search results; the two are completely separate.
Keywords: The words or phrases you select – when users search for those words on Google, your ad may appear next to or above the search results.
Clicks: The number of times users clicked your ad. Impressions: The number of times your ad appeared.
Clickthrough Rate (CTR): The number of clicks divided by the number of impressions, shown as a percentage. A good CTR can improve your average position.
Average Position: The average position that an ad appears in when it’s triggered. An average position of 1-8 generally means that the ad is appearing on the first page of search results.
Cost: The total amount you spend with AdWords.
Conversion: The action that your advertising results in, such as a phone call, lead, or sale. This is usually a good metric to use to measure the success of your advertising.
Disclaimer: While we may not respond personally to your email, we will investigate your comments and, if necessary, take the appropriate action. If you have a question about your AdWords account and need help, please visit the Help Center at http://adwords.google.com/support/aw/.